(Add to Favorites | View All Articles | Resource Directory)
|
|
|
Franchising Companies Relationship Strategies
Franchising Corporations need to maintain an iron fist when it comes to certain things in order to maintain absolute integrity of the system; Consistency, Quality, Cleanliness and Customer Courtesy or Service. Ray Kroc in his book; "Grinding it Out" made that point perfectly clear, some called him a hard ass on the details and indeed it served him well and turned 11,000 franchisees into millionaires along with some 1500 executives early on. That of course is one side of the game and it is difficult to maintain control of such important quintessential items in an age of over regulations and constant lawsuits. The best strategy we have found after surveying many franchising companies at; Franchising.org is to have a strong franchise relationship policy, which enhances communications and prevents lawsuits, as litigation is the lowest form of communication. In my franchising company; CarWashGuys.com we had a specific chapter in our Confidential Operations Manual, which addressed the importance of communication and relationships. All franchisors in my opinion would be well served with such policies and additions to their manuals of operation. Below is an outline you may use to help you develop your own franchising relationship strategies. You of course will need to slightly modify the outline before you start so it best fits your unique business model as our company is engaged in the onsite cleaning business or vehicles. Once you have modified the outline, think on each item and then carefully write two-paragraphs on each subject for later review from your board of directors, then once completed distribute it to the franchisees with full graphics and inserted figures and pictures. This is the first step in reducing lawsuits and opening communication lines so you can take full advantage of opportunities in the market place, which present themselves. Now get busy and get this done so you can out perform you next quarter's expectations. FRANCHISOR RELATIONS I. BE NICE A. Founder B. Area Representatives C. Office Staff - Names D. Computer Programmers II. EXPANSION A. Keep Them Abreast B. Ask For Help C. Schedules Of Additional Units - Call In Advance D. Territory Increase E. Modifications To Truck F. Plot Out Spread Sheets G. Hiring In Advance H. Training With Managers III. AREA REPRESENTATIVES A. There To Help B. Big Brother C. Buy Them Lunch D. Wash Their Truck E. Ask Them For Help F. Assign Them Tasks 1. Employee Labor 2. Community Stuff 3. Meetings You Can Not Attend 4. Etc. IV. VOLUNTEER A. Training B. Sales - Franchises C. Ideas V. REQUIREMENTS A. On Time B. Complete C. Accuracy D. Advertising E. Insurance F. Modem - Info VI. MAINTAIN A. Customer Base B. Good Standing In Business Community C. Chamber Of Commerce Membership VII. COMPLIANCE A. Competition Clause B. Sales Of Unspecified Items C. Selling Of Business D. Specified Insurance VIII. REASONS WHY A. Referral B. Bidder's List C. Promotions D. Test Markets, Advertising E. Awards F. Blitz Training G. Training Crews, Free Labor H. Sales Teams I. Sample Tests, Products J. Blitz And Bonzai Teams K. Etc. "Lance Winslow" - If you have innovative thoughts and unique perspectives, come think with Lance; www.WorldThinkTank.net/wttbbs
MORE RESOURCES: News provided by Yahoo! News and Google News US Celcos Urged To Create New Small-Biz Programs - Telecomweb Wage Increase Will Hit Some Small Biz Hard - NBC4i.com $1M goes to Mass. small biz supporters - Bizjournals.com 26% of Small Biz Raises Ad Spend, Precipitating Online Growth - Marketing Vox News Poll: 25% of small-biz owners worry about survival - Bizjournals.com Smallbiz Brain Presents America’s Best Companies - PressReleasePoint (press release) Apple Reworks iWork for Small Biz - bMighty.com Small Biz: New shop strives for global connection - Online Athens Six small biz tips from a CEO who flies right - BloggingStocks |
|
|
|
RELATED ARTICLES
Pressure Washing Business and Post Fire Cleanups Many have not experienced a fire up close. One year about 15 years ago I almost lost my house as did our neighbors to a wild fire. The most important part of your introduction - your first words "What do you do?" It just might be one of the most asked questions there is, at least here in America.Are you prepared to answer this question and make a positive impression for your business at various networking (and social) events you attend?How about this one. Personal Success - Take a Break from Business Have Some Time to Yourself One of the most important things you can have when running a successful business, is to have time for yourself. Every small business owner needs to make time to be quiet. The Misconceptions of the Value Of Disclosures in Franchising Disclosure laws in franchising are suppose to help the consumer. They don't. Small Business Franchise Opportunities Many businesses offer small business franchise opportunities. There are many things that are needed for a small business of this kind, but the rewards are great. Franchise Territories are Generally Delineated On a Map; Why? If you own a mobile service or home based franchise your exclusive territory will be delineated on a map in the attachment of your franchise agreement. You will be assigned generally a single city, county or region and another franchisee or team member of the same system will not compete with your although may be right around the corner. The birth of the Virtual Assistant phenomenon and why you should use one Outsourcing is the strategic use of outside resources to perform activities traditionally handled by internal staff and resources. Small business owners can outsource non-core functions to specialized and efficient service providers. Fee negotiation should not be your standard business practice You're pretty proud of yourself! After all, only four months ago you came up with the idea of opening your own business - "Jenni's Interior Design" Your friends have always said you were gifted when it came to arranging furniture and picking out colors, and you love to do it, so you decided it was time to get serious.You went to a few "Starting Your Own Business" seminars, picked out a name and registered it, had your nephew build a great website, printed up some business cards, got a second phone line, and took out an ad in the local paper - "Are Your Walls and Furniture as Stagnant as Pond Scum? You Don't Need to Break the Bank for a Fresh Look, You Just Need a Makeover!"Then you crossed your fingers and waited. Looking for small business financing $37.4 million funded from venture capital today. 6 of 1, Half Dozen of the Other Motivational author and speaker Jim Rohn says that for a business to succeed it takes about ahalf dozen things. Of all the millions of things you do, it's really that half dozen that count. Creative Metrification - A Technique to Improve Some things in business are relatively easy to measure - these are the "hard" metrics such as sales volume and profit, production per man-hour, time without an accident, shipments without error, number of customers served, on-time delivery, etc. Other, "soft" metrics, are more difficult to quantify, but with a little creativity, measurement can be made of just about anything. Janitorial Cleaning Service: Getting Started A janitorial cleaning service is one of the best businesses for a hardworking, blue collar person to start from scratch. Every business and every building needs to be cleaned once in a while - in some cases, many times each day. Concrete Cleaning Discussed at World of Concrete Expo 03 If you are in the pressure washing business and are serious about what you clean on the ground floor, I suggest you attend the WOC. The WOC is the World of Concrete Expo in Las Vegas, which is held once per year. Buying a Franchise Buying a franchise is not for everyone. This guide will help you evaluate whether buying a franchise is right for you. 3 Ways To Make Certain Your Business Fails Most small businesses incorporated in 2005 will fail by the year 2007. No matter the industry or the economic times in which the company was initially conceived, the fact remains that businesses fail on a daily basis due to general lack of knowledge and know-how. Tracking Revenue For MORE Profits The revenue history is a vital piece of your power page and you need to record that information. Keeping track of client revenues should not be done in a paper format, it should be recorded electronically. Encouraging Your Customers to Pay On Time Nothing can drive a business down faster than customers who don't pay their bills as agreed. When you sell to customers on credit you are making an agreement with them. Small Business and Wichita Owning a small business in Wichita, KS might not be a bad idea, job growth is good, housing has rebounded and the aviation manufacturing capital of the world is on an aileron roll. So consumer spending is up and retail and service sectors are doing fine again. Accounting and Billing Procedures for Small Business No matter how small your small business is, it is essential to have some sort of accounting and billing police and methodology. This will prevent you from making mistakes and upsetting vendors or even bouncing checks. How to Write a Credit Policy for Your Business The book, "Become the Squeaky Wheel," by New Hampshire author Michelle Dunn, says the different ways people use and extend credit makes or breaks your credit policy and bottom line, which could result in less or more sales and money for your business."Business owners all have different types of businesses but can all extend credit," explains Michelle Dunn.
|
| home | site map | articles |
| © 2006 |