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Image of Your Franchise Automotive Outlet is So Important
Image of your franchise automotive outlet is so important. Some say image is everything, well then if you buy a franchise you should be constantly thinking of image and cleanliness. If you read Ray Kroc's book "Grinding it Out" (McDonalds Visionary) or Tom Monahan's (Founder of Dominos Pizza) book "Franchising for Dummies" or Howard Shultz's book; "Pour Your Heart Into it" (Story of Starbucks) you will see they all built brand on image. Even for those of you who are the extroverted sales type, plenty of examples such as "Customer's For Life" by Carl Sewel and "Exceeding Customer Expectations" by Jack Taylor (founder of Enterprise Rent-A-Car). But as I travel the country and have literally been to every city in the country over 10,000 population in the US; http://www.carwashguys.com/blitz.html I cannot tell you how many franchise automotive outlets are run down, awnings faded and falling apart, trash areas look like a bomb went off, grease stains out the back door and stains on the sidewalks in front of stores. Of course these stains are there for years? Why? When you buy a franchise you need to follow the manual from the franchisor and no where in that manual, I guarantee it, does it say to make sure there are stains on the concrete out front of your store at all times? What can you do? Well there are many products available, one we found to work great is Pour-N-Restore. We use this product on a professional level with some of our team members who run The Concrete Wash Guys, which is a module of our WashGuys Franchise System. Concrete Wash Guys is a Concrete Contract Cleaning Franchise and is part of the Wash Guys Network. http://www.ConcreteWashGuys.com We clean all kinds of stuff, some franchise automotive outlets, box stores, auto shops etc. But if you are trying to save costs, you can use this product yourself with you own labor onsite. We have tested and tried the Pour N Restore Concrete Cleaner and it Makes the Grade. Very simple to use on the toughest stains on concrete for automotive uses such as an oil changing business. Rust on your drive way or even cleaning tough jobs, which the Contract Concrete Cleaner often finds themselves dealing with. We believe that this product would be good for homeowners, builders, concrete contractors, commercial janitorial cleaners, coating contractors. It works on concrete, masonry, exposed aggregate, tile, paving, blocks, quarry tile colored concrete and patios. We tried it on hydraulic fluid, oil stains, rust, brake fluid stains, transmission fluid stains, grease, oil, animal fat, cooking oils, tar and wax stains. Good stuff. Perhaps you might like to know of this product, their website is: http://www.pour-N-store.com; or give them a call; 1-800-508-7939. Our company often tests products we might use in business and we are fairly tough on our observations. Pour N Restore Concrete Cleaner Makes the Grade. Franchising needs to clean up it's image, the best way to do that is to look in the mirror and look around our own automotive outlets remember that when Ray Kroc named the four most important things he instructed even demanded his franchises to maintain, cleanliness was one of them. If you want to shine above the competition in your market, keep the place clean, both in and outside. "Lance Winslow" - If you have innovative thoughts and unique perspectives, come think with Lance; www.WorldThinkTank.net/wttbbs
MORE RESOURCES: News provided by Yahoo! News and Google News Small business owners to Fed: 'Get out of our way' Small biz getting lower health care costs - Queens Courier Small business owners discuss lending problems with Patty Murray Small Business Administration moves Gulf Shores, Orange Beach service center Ask SmallBiz: Leadership Training - Hawaii Business Magazine Health reform's impact on small biz - Marketplace (blog) |
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